In the first poster I was focusing on the characters actions mainly. I want the audience to focus on the three main characters being the two gang leaders and the undercover cop. The picture is a main scene in our sequence, it's what the story builds up to. So this would be the most interesting part. I think it would drag the audiences attention, which they would ask themselves questions such as "Who is going to win?", "Why are they fighting?" and "What's the undercover cop going to do?". In order to find out they will have to watch it. I was also trying to give a strong sense of an urban area which is what the films background is.
On the second film poster I was focusing on the characters, one of the gangs. I want the audience to get the idea of the gangs and there being a "boss" (Gang leader). Within gangs there is generally a lot of trouble, crime and guns etc. So anyone who is interested in those kind of films would have their attention dragged to the poster.
The third poster was aimed at the diamond itself. This being the centre of the story. As there being a big diamond must be a big story behind it, so this would drag the audiences attention. There is someone holding a gun pointing to the the person with the diamond, also the undercover cop jumping off a roof top towards the man holding the diamond. This gives the audience the idea there is a few people after it.
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